Create the Perfect Customer Touchpoint
Everywhere you connect with customers, BL.INK helps you deliver the perfect link to a great experience.
Trusted by 1,000+ companies



Connected Packaging, Digital Product Passports, and Actionable Marketing Data.
Fastest Path to GS1 Digital Link and Digital Product Passports
2D barcodes create a whole new engagement channel, directly from your product to deliver promotions, safety and recalls, and supply chain communications,
With BL.INK, you'll gain easy, validated, perfectly-structured links for GS1 Digital Link with QR codes that last decades. You'll create no-code mobile microsites that are dynamically created upon each consumer scan.
Get ahead of other brands with the fastest, scalable solution for GS1 Digital Link compliance.
Reliable Experiences Everywhere Your Customers Engage
Because every BL.INK link is editable, confidently add QR codes that last to signs, direct mail, and catalogs. Change the destination any time, without changing the printed code.
No matter where or how campaigns are created, easily create consistent UTMs to track every single engagement.
Automate link creation and campaign measurement using your existing tools via APIs.
Explore BL.INK products

BL.INK CXP
When QR codes (GS1 Digital Links) replace UPC barcodes in 2027, brands have a huge opportunity to engage directly with consumers as they buy and use their products. BL.INK CXP is a no-code, data-integrated digital passport that delivers real-time digital twin product information via a mobile microsite for each individual product. All at massive scale.
BL.INK Enterprise
BL.INK Enterprise offers unlimited possibilities for short links and QR codes. Dynamic links that deliver personalized experiences and endless data. Easy collaboration. E-Links so anyone can create branded links. Customizable templates to standardize data across your business. ISO 27001 and SOC2 Type 2 accredited, HIPAA compliant, data residency options, and more.
BL.INK Core
BL.INK's self-service shortened link management and QR code generation solution makes it easy for organizations to streamline work and standardize reporting. Built for business, BL.INK Core lets your team get started quickly and is easy to use. Great for mid-sized organizations as a starting point. When you're ready to scale, easily migrate to BL.INK Enterprise.
BL.INK in Action

The healthcare industry is undergoing a profound transformation, driven by the rapid integration of Artificial Intelligence (AI) and comprehensive digital transformation. AI, encompassing machine learning and data analytics, is revolutionizing patient care, from enhancing diagnostic accuracy to enabling personalized treatment plans.

Healthcare marketing directors face the critical task of managing MarTech vendor relationships while ensuring strict Health Insurance Portability and Accountability Act (HIPAA) compliance. Patient trust, regulatory adherence, and the organization's reputation depend on the meticulous selection and management of technology partners. The ability to assess vendor reliability, confirm compliance capabilities, and maintain continuous oversight is not just essential; it's a strategic imperative. Without this vigilance, organizations risk data breaches, compliance failures, and the significant repercussions of partnering with vendors who don't meet stringent healthcare standards.

Healthcare marketing teams face many challenges when coordinating campaigns across multiple states and internal departments. Each state maintains distinct regulatory requirements, especially regarding patient data privacy, advertising standards, and communication protocols. Navigating this patchwork of state-specific compliance obligations can quickly lead to fragmented operations, inconsistent messaging, and increased risk of compliance errors.